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Together On Purpose
On Purpose is what we call our social enterprise initiative. Our mission is to use our On Purpose supply chain to empower the women who make these collections, and in turn invest in the communities they call home.
Shop On Purpose
When you purchase the products made by our On Purpose supplier, you’re investing in the women who make these collections and in their communities.
Abahizi Rwanda is our On Purpose supplier based in Masoro, Rwanda. An independent, employee-owned handbag manufacturer, the supplier employs more than 250 women from the community, providing them full-time employment, health benefits and access to a life skills education program. As a certified B Corp grounded in holistically empowering women, Abahizi Rwanda is a true social enterprise. Abahizi Rwanda makes our On Purpose collection every season.
The Community: Masoro
We know how important it is for long-term, sustainable impact, to invest not only in women, but also in their families and communities. We’ve integrated Abahizi Rwanda into our regular supply chain, and are investing in the supplier’s larger community of Masoro. To date, our On Purpose fund has invested in community projects such as rebuilding the local health center, constructing a sports and learning center, and helping create entrepreneurship training, dance and basketball programs for women and girls. Abahizi Rwanda is one of our numerous partners around the world.
The individual women who work at Abahizi Rwanda have access to mental health support. We also support the larger community of Masoro by investing in local health infrastructure through funding for community girls’ clubs and yoga for trauma programs.
Abahizi Rwanda: A Closer Look
Meet some of the women who work at our On Purpose supplier.
Abahizi Rwanda: Results, On Purpose
full-time jobs for women at Abahizi Rwanda
of employees at Abahizi Rwanda own land
of the workforce at Abahizi Rwanda attend empowerment and mental health trainings
of women feel they can make a decision regarding family planning by themselves or jointly with their partner
of Masoro residents access community programs in a community of 20,000 individuals
women in the community supported by one woman at Abahizi Rwanda
“As a woman working at Abahizi, I have grown in my leadership. I’m able to make decisions on my own, I feel empowered to lead my team, and to share my opinions. Working in a company whose purpose is to empower women has helped me find my voice and given me the courage to empower others.”
— Claudine Umulisa, Production & Customer Support Manager
Follow Our Progress, On Purpose
Take a closer look at how we measure success, through the amazing things happening across our social impact portfolio.